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Old Spice

Moms & Sons



What if you wanted to pander shamelessly to both moms & their sons? Well. I mean. You could do something like this? There are probably other ways but this felt pretty good at the time. 


Role: CD  
Partner: Ashley Davis-Marshall
Team: Darcie Burrell,  Nicole Blauw, Ted Malenfant
Producer: Monica Ranes
Director: Steve Ayson
Animation: Powerhouse Animation
VFX: The Mill, Tim Davies
Agency: Wieden + Kennedy, Portland






And we really went for it by adding a commercial break within the commercial break for a very ill-thought out action figure. (Which sorta lit the online furry community ablaze. Whoops.)




















Later.